Most Popular INMA Blog Posts
From past 24 months
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INMA reveals finalists for 2022 Global Media Awards
Posted: 8 March 2022 | -
INMA recognises 58 initiatives with top prizes in Global Media Awards
Posted: 3 June 2021 | -
INMA announces finalists for 2023 Global Media Awards
Posted: 9 March 2023 | -
INMA reveals 60 Global Media Awards first-place winners, Miami Herald takes top prize
Posted: 9 June 2022 | -
INMA honours young professionals with “30 Under 30 Awards”
Posted: 30 September 2021 | -
INMA announces finalists for 2021 Global Media Awards
Posted: 10 March 2021 | -
2020 print ads take aim at COVID-19
Posted: 29 September 2020 | -
Amid war, Ukraine media verify, make sense of news, and help keep people from despair
Posted: 3 March 2022 | -
Economist reaches new audiences with Instagram
Posted: 22 August 2022 | -
INMA honours 30 rising stars in news media with young professionals awards
Posted: 2 October 2022 | -
Here’s what happens when ChatGPT analyses the New York Times’ landing page
Posted: 9 January 2023 | -
Google holds up the Cookie Apocalypse, yet what does it mean for news publishers?
Posted: 24 June 2021 | -
50 media professionals chosen for Elevate Scholarships by INMA, Google News Initiative
Posted: 4 December 2022 | -
50 media professionals selected for Elevate Scholarships by INMA, Google News Initiative
Posted: 28 October 2021 | -
The Economist moves decisively digital while staying true to its values
Posted: 25 July 2022 | -
Media companies should be watching these 3 ChatGPT developments
Posted: 20 February 2023 | -
SWOT analyses details strengths, weaknesses of digital subscriptions
Posted: 20 April 2022 | -
WSJ tweaks, tests on-site promotional ads for reader engagement
Posted: 23 May 2022 | -
BBC News creates the world’s biggest news Instagram account
Posted: 16 May 2022 | -
Zero incidents of COVID-19 transmission from print surfaces
Posted: 23 March 2020 | -
Here’s what happens when ChatGPT analyses the New York Times’ landing page
Posted: 9 January 2023 | -
What happened when we asked ChatGPT to develop a new product for Financial Times?
Posted: 22 January 2023 | -
Gannett’s fresh onboarding process indicates new subscribers are more engaged
Posted: 14 February 2023 | -
New York Times CEO shares his guide to thriving in the next decade
Posted: 19 January 2020 | -
Your content is driving ChatGPT
Posted: 5 March 2023 | -
33 strategies help media companies keep new subscribers
Posted: 21 December 2021 | -
“Sleepers” are the biggest risk to your subscription business
Posted: 24 March 2021 | -
Expressen’s call-to-action button increases digital traffic, conversions
Posted: 6 September 2021 | -
New York Times points to combined subscriptions-ad strategy in public statement
Posted: 5 September 2022 | -
TIME builds a subscription machine to move into the future
Posted: 28 March 2022 | -
Gannett onboarding + active personalisation increase engagement
Posted: 26 September 2022 | -
New framework helps publishers manage portfolio of e-mail newsletters
Posted: 4 April 2022 | -
Netflix’s subscriber losses are a cautionary tale for media companies everywhere
Posted: 20 June 2022 | -
So you think your media company knows Gen Z?
Posted: 23 August 2022 | -
Top 10 INMA articles of 2021 focus on digital subscriptions
Posted: 27 December 2021 | -
Financial Times changed its value proposition for B2B subscriptions
Posted: 14 June 2021 | -
INMA Elevate Scholar: Nidhi Suresh of Newslaundry
Posted: 10 January 2021 | -
SEO strategies at The New York Times and La Vanguardia have paid off in revenue, readers
Posted: 13 October 2022 | -
6 newsrooms focus on culture change, product to center reader revenue strategy
Posted: 29 March 2021 | -
Australia turns heads with a News Corp-Google news media academy
Posted: 31 January 2022 | -
50 media professionals selected for Elevate Scholarships by INMA, Google News Initiative
Posted: 28 October 2021 | -
Sports star campaign increases subscriptions for Bay Area News Group
Posted: 19 August 2018 | -
INMA leans into a challenging 2023 news industry environment
Posted: 16 January 2023 | -
Schibsted expands growth strategy to focus on subscription businesses
Posted: 26 April 2021 | -
Media companies can build an effective churn propensity model in 4 steps
Posted: 14 February 2022 | -
Funke Mediengruppe almost triples digital subscribers in 1 year
Posted: 28 March 2021 | -
With 80% of revenues from subscriptions, Aftenposten focuses on journalism
Posted: 3 January 2022 | -
Newsroom dashboard tool at News Corp Australia improves journalism-driven subscriptions
Posted: 3 October 2022 | -
15 media companies selected for Latin American Audience Analytics Accelerator
Posted: 31 March 2021 | -
New York Times uses packaging to appeal to professional readers in B2B strategy
Posted: 2 August 2021 |
Upcoming Events
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18Apr Digital Advertising Master Class
18-27 April 2023
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04May Product Innovation Master Class
04-16 May 2023
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22May World Congress of News Media
New York, United States
22-26 May 2023
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22May New York Media Innovation Study Tour
New York, United States
22-23 May 2023
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08Jun Subscriptions Growth Master Class
08-29 June 2023
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06Jul Africa Media Summit 4.0
06-07 July 2023
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20Jul Asia/Pacific News Media Summit
20-21 July 2023
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03Aug South Asia News Media Summit
03-04 August 2023
