Most Popular INMA Blog Posts
From past 24 months
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INMA announces finalists for 2021 Global Media Awards
Posted: 10 March 2021 | -
INMA reveals finalists for 2022 Global Media Awards
Posted: 8 March 2022 | -
INMA recognises 58 initiatives with top prizes in Global Media Awards
Posted: 3 June 2021 | -
INMA reveals 60 Global Media Awards first-place winners, Miami Herald takes top prize
Posted: 9 June 2022 | -
INMA honours young professionals with “30 Under 30 Awards”
Posted: 30 September 2021 | -
Zero incidents of COVID-19 transmission from print surfaces
Posted: 23 March 2020 | -
2020 print ads take aim at COVID-19
Posted: 29 September 2020 | -
Amid war, Ukraine media verify, make sense of news, and help keep people from despair
Posted: 3 March 2022 | -
INMA unveils 30 rising stars in global news media with young professionals awards
Posted: 17 September 2020 | -
INMA unveils Global Media Awards winners, COVID campaigns get top nod
Posted: 2 June 2020 | -
The financing of journalism solved, let’s move on to 3 bigger problems
Posted: 1 March 2021 | -
INMA unveils 30 rising stars in global news media with young professionals awards
Posted: 17 September 2020 | -
Google holds up the Cookie Apocalypse, yet what does it mean for news publishers?
Posted: 24 June 2021 | -
New York Times CEO shares his guide to thriving in the next decade
Posted: 19 January 2020 | -
Expressen grew from 0 digital subscribers to 70,000 in 1 year
Posted: 8 February 2021 | -
“Sleepers” are the biggest risk to your subscription business
Posted: 24 March 2021 | -
How Wall Street Journal uses metrics and engagement to drive digital subscriptions
Posted: 1 February 2021 | -
INMA Elevate Scholar: Nidhi Suresh of Newslaundry
Posted: 10 January 2021 | -
Here’s what Google’s big Australian media payment deals mean
Posted: 17 February 2021 | -
50 media professionals selected for Elevate Scholarships by INMA, Google News Initiative
Posted: 28 October 2021 | -
50 Elevate Scholarship recipients announced by INMA, Google News Initiative
Posted: 29 October 2020 | -
Membership versus subscription models: Which one is better?
Posted: 29 April 2019 | -
WSJ tweaks, tests on-site promotional ads for reader engagement
Posted: 23 May 2022 | -
BBC News creates the world’s biggest news Instagram account
Posted: 16 May 2022 | -
The Economist moves decisively digital while staying true to its values
Posted: 25 July 2022 | -
Amedia builds premium news service, gets 120,000 paying subscribers in 8 months
Posted: 22 March 2021 | -
Should time replace pageviews as the North Star audience metric?
Posted: 22 February 2021 | -
McClatchy CEO shares 5 characteristics of adaptive media companies
Posted: 17 March 2021 | -
Expressen’s call-to-action button increases digital traffic, conversions
Posted: 6 September 2021 | -
Sports star campaign increases subscriptions for Bay Area News Group
Posted: 19 August 2018 | -
Funke Mediengruppe almost triples digital subscribers in 1 year
Posted: 28 March 2021 | -
3 strategic changes are necessary for a consumer-centric business model
Posted: 15 March 2021 | -
33 strategies help media companies keep new subscribers
Posted: 21 December 2021 | -
Research points to nurturing light readers
Posted: 9 February 2021 | -
TIME builds a subscription machine to move into the future
Posted: 28 March 2022 | -
11 customer experience trends media companies must understand for 2018
Posted: 17 January 2018 | -
Axios reaches today's reader with “Smart Brevity” journalism
Posted: 5 September 2018 | -
4-step process helps news publishers analyse subscriber churn
Posted: 25 January 2021 | -
Netflix, Spotify alumni share subscription lessons for news media
Posted: 11 February 2021 | -
How to create a first-party data strategy in the cookieless future
Posted: 27 January 2021 | -
News media companies worldwide are investing in registration walls
Posted: 26 January 2021 | -
7 ways Millennials, Boomers read news differently
Posted: 5 March 2017 | -
New framework helps publishers manage portfolio of e-mail newsletters
Posted: 4 April 2022 | -
Google confirms plans to end tracking users, forever changing digital advertising
Posted: 4 March 2021 | -
6 newsrooms focus on culture change, product to center reader revenue strategy
Posted: 29 March 2021 | -
Top 10 INMA articles of 2021 focus on digital subscriptions
Posted: 27 December 2021 | -
Media organisation alignment builds foundation for future digital subscription success
Posted: 15 February 2021 | -
50 media professionals selected for Elevate Scholarships by INMA, Google News Initiative
Posted: 28 October 2021 | -
VG’s famous logo becomes a sound — complete with a hidden homage
Posted: 8 March 2021 | -
Financial Times changed its value proposition for B2B subscriptions
Posted: 14 June 2021 |