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INMA Africa Media Summit

Hosted by INMA

Below are the recordings and presentations from the INMA Africa Media Summit held 17-18 November 2021.

INMA Africa Media Summit - Day 1

Recorded Wednesday, November 17, 2021

The global news media outlook for 2022 and beyond
Presented by Earl J. Wilkinson
Executive Director and CEO, International News Media Association (INMA)

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Video Start Time: 00:08:21
Profitable digital transformation of Africa media
Presented by Dr Anderson Uvie-Emegbo
Senior Executive Fellow, China Europe International Business School (CEIBS), Nigeria

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Video Start Time: 00:25:10
How Nation Media Group PLC transformed from a legacy publisher to a regional leader in digital content
Presented by Max Okeyo
Head of Strategy and Innovation, Nation Media Group PLC, Kenya

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Video Start Time: 01:00:03
Where are the new revenue models in Africa?
Presented by Jared Kidambi
Head of Reader Revenue, The Standard Group, Kenya

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Video Start Time: 01:42:29
Presented by Onyinyechi Eze
Head of Digital Services, Business Day, Nigeria

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Video Start Time: 02:02:44
Presented by Lance Witten
Chief Audience Officer, African News Agency, and Editor In Chief, IOL Independent Media, South Africa

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Video Start Time: 02:29:26
Day 1 Takeaways
Presented by Yvonne Okwara
Summit Moderator, Senior News Anchor, Citizen Television, Royalmedia Services, Kenya

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Video Start Time: 02:49:31

INMA Africa Media Summit - Day 2

Recorded Thursday, November 18, 2021

Big Tech and African news publishers: opportunities and threats ahead
Presented by :

Robert Whitehead
Digital Platform Initiative Lead, International News Media Association (INMA), Australia

Katharina Link
Managing Director West Africa, Pulse, Ghana

Clifford Machoka
Head of External Affairs and Marketing, Nation Media Group, Kenya

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Video Start Time: 00:06:49
Advertising spend follows ad tech: What can publishers do differently?
Presented by Elsa Mungiria
Digital & Data Manager, Saracen PHD Advertising, Kenya

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Video Start Time: 01:02:01
Fake news and how Standard Media created Fact Checker to assure audiences
Presented by Carole Kimutai
Digital Editor, Standard Media, Kenya

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Video Start Time: 01:22:51
How Media24 Lifestyle chases new audiences with a multi-platform strategy
Presented by Amos Mananyetso
Acting Editor, Daily Sun and Sun On-Line, Media 24, South Africa

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Video Start Time: 01:52:58
Plugging the skills gap: talent and transformation in African media
Presented by Peter Burdin
BBC Africa Advisor, Africa Partnerships Ambassador, Champion for Africa Business Journalism, United Kingdom

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Video Start Time: 02:12:40
Summit takeaways and wrap-up
Presented by Doreen Mbaya
Africa Division Manager, International News Media Association (INMA), Kenya

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Video Start Time: 02:48:40
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