Audience Analytics Town Hall Replay & Presentations

Hosted by INMA

Below are the recording and presentations from the Audience Analytics Town Hall presented by the Facebook Journalism Project, the International Center for Journalists, and the International News Media Association (INMA) on Tuesday, November 30, 2021.

Audience Analytics Town Hall

Keynote: The role of data in business transformation to customer-centric
Panel Discussion: Forming data-positive culture
Panel Discussion: Knowing readers and their journeys
Keynote: Applying data to grow engagement, reader and advertising revenue
Panel Discussion: Business applications of data
Takeaways, Jamboard notes, and poll results

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