Some 80% of the population in many countries name their smartphones as the first place – and sometimes the only place – they consume the news. Given the growing the growing importance of the small screen in the news ecosystem, the World Congress Editor’s Retreat will be dedicated to exploring best practices for telling stories, building audience, and generating revenues on smartphones.
Era of 5G
Build and manage the best advertising sales talent, including identifying success traits and compensation plans that motivate.
Why breaking news has to be “mobile first” to enhance audience and authority.
How to produce effective video for the small screen. Hint: Keep it short and snappy.
How to build audience with mobile content.
How to ultimately monetise mobile content.