Learn European best practices to grow audience, revenue and brand from fast-changing media companies – and discover what makes the Benelux media companies and innovators stand out in today's ecosystem.

About This Week

If the world’s leading publishers look at Scandinavia for inspiration. Who do Scandinavian media companies look to? The answer: A part of Europe next to the North Sea we call “The Low Lands” (or Benelux). In an extraordinary dive into an innovative media scene, INMA will guide you through emerging best practices and strategies from the leading European companies, with a special emphasis on Belgium and The Netherlands. One study tour, two seminars, and one news media conference: All in one week. Visit leading publishers De Persgroep and Mediahuis, NRC Media, and TMG, as well as innovative startups Vice Media and WayneParkerKent (and others).

Low Lands Innovative Media Study Tour

Monday and Tuesday, 24-25 September

Amsterdam

In an intense two days, learn how innovative Belgian and Dutch media companies are reinventing themselves for the Digital Age, punctuated with interactions by innovative Dutch start-ups that are disrupting media concepts. De Persgroep, Mediahuis, NRC, Vice Media, and many more, are leaders on the European media scene. They are moving faster, bigger and better than most European publishers. They are true Digital Innovators in Europe.

Go inside these companies in Amsterdam and meet face-to-face with decision-makers and leaders.

Learn More

2 Ideas Days

Wednesday, 26 September

2 Ideas Days

Amsterdam

Pick and choose one of two parallel seminars on Wednesday.

Local Media Ideas Day
While the global news brands grab the headlines, local media rules are being re-written as digital consumes readers and advertisers. In this one-day seminar, burrow into case studies of European local media companies succeeding in business model reinvention – “unconferencing” ideation in the morning and rapid-fire Brainsnack Presentations in the afternoon. One full day specifically for and by local and regional media companies.

Native Advertising Ideas Day
In this deep-dive, executive seminar, learn the inside traits of creating & selling quality, trustworthy native advertising for your clients that work. Lead by top news media executives Georg Burtscher, Managing Director at Russmedia Digital in Austria, and Gary Quinn, Editor, Content Studio at The Irish Times in Ireland. Punctuated by case study presentations from participants.

European News Media Conference

Thursday and Friday, 27-28 September

European News Media Conference

Amsterdam

The INMA European News Media Conference is where European media executives gather for a passionate and creative look at the changing revenue and brand dynamics impacting the relationship between content and audiences. Learn the latest from European media companies in this 46th annual event. Topics will include:

• Digital Subscriptions

• Native Advertising Done Right

• Revenue Diversification

• Engaging Costumers

• Personalization w/o the Filter Bubble

• New Ways Generating Advertising Revenue

Learn More

Keynote Speakers

Coming Soon

Accommodations + Details

Accommodation booking for conference + seminar

Amsterdam’s funky, design hotel Lloyd Hotel & Cultural Embassy is located just an 8-minute walk from De Persgroep, venue for the 2018 European News Media Conference.
And it is offering a special accommodation discount for INMA delegates: 10% of the B.A.R. (=Best Available Rate) at the time of booking. In other words: the earlier you book, the better rate you’ll get.

To book a room at Lloyd Hotel & Cultural Embassy, book through the hotel’s website using the discount code INMA (valid for dates from 25-30 September).

About Lloyd Hotel & Cultural Embassy

Lloyd Hotel & Cultural Embassy is the first 1-to-5 star design hotel in the world. Every room is different. The architecture and large chunks of the interior of Lloyd Hotel bear witness to the fact that this is a building soaked in history. Climbing one of the staircases, this history unfolds in film, pictures, and letters. Read more about this fascinating hotel here. It embodies Amsterdam's hip-, funky- and cool-ness. We think you'll like it.

Details



Where

Low Lands Innovative Media Study Tour: Amsterdam

2 Ideas Days: Amsterdam

European News Media Conference: De Persgroep Nederland, Amsterdam Address: Jacob Bontiusplaats 9, 1018LL, Amsterdam

How to get there: From Amsterdam Central Station, take Tram "26 IJburg" (every 6 minutes) just outside the station building, platforn A3. Get off at stop 3 (8 minutes ride). Then it's just a 650m walk to De Persgroep Nederland.

Parking: public parking is available outside the conference venue and costs 35EUR/day.

Language

All sessions and presentations will be held in English.

Attire

Business casual

Conference Venue

The 2 Ideas Days on Wednesday 26 September will take place at the funky, design Lloyd Hotel & Cultural Embassy.

The 2018 European News Media Conference will take place at one of the Netherlands’ leading media companies: De Persgroep Nederland.



Travel instructions



For any parts of Media Innovation Week, participants should fly to Amsterdam International Airport (aka Schiphol).

Amsterdam International Airport to the City Centre

Travelling to the city centre of Amsterdam is inexpensive and very easy via train. There is a train that runs every 10 minutes from Platforms 1 and 2 in the airport main 'Arrival Plaza'. Buy a ticket online to avoid the queues. One ticket costs €9,50.

Then walk or take Tram 26 ijburg (every 6 minutes. Details here) from Amsterdam Central Station to the Lloyd Hotel: just 3 stops away.

If you prefer to be directly transferred from the Amsterdam airport to your hotel, a taxi is an alternative option: price approximately €55. Keep in mind the Amsterdam Airport is very crowded and finding a taxi can be difficult. Busy traffic is the norm rather than exception in and around Amsterdam.

From Lloyd Hotel to Conference Venue

If you booked your hotel room at Lloyd Hotel (we recommend it!), it’s just a pleasant walk 850meter (~10-minutes) to De Persgroep; where the 2018 European News Media Conference, takes place. Map here.

There is also ample parking space available for those driving to De Persgroep. Address: Jacob Bontiusplaats 9, 1018 LL Amsterdam.

Registration

Intersect with the Media Innovation Week with what your time and budget allow: one day, two days, three days or all five days. However you plan your Media Innovation Week, you will leave with a unique vantage point that only INMA can deliver.

Member pricing*


EVENT
Low Lands Innovative Media Study Tour**
Smart Bird
Through 31 Dec
€3199
Early Bird
1 January - 1 May
€3,499
Regular
After 1 May
€3799
EVENT
Ideas Days***
Smart Bird
Before 1 Jan
€295
Early Bird
Before 1 May
€495
Regular
After 2 May
€695
EVENT
European News Media Conference****
Smart Bird
Before 1 Jan
€795
Early Bird
Before 1 May
€1,295
Regular
After 2 May
€1,595
EVENT
Conference Gala Dinner (Thursday)
Smart Bird
Before 1 Jan
Included
Early Bird
Before 1 May
Included
Regular
After 2 May
Included

* Member rates are valid for INMA members and/or members of NDP Nieuwsmedia.



Discounts & Group Registrations

INMA Corporate Member companies get a discount when registering 5 people: 10% discount on conference registration rates (not on study tour rates).


Non-Member Pricing

Great news: Non-INMA members get the same registration rates as INMA members. We just add an additional €700 and then you become a full INMA member for a year with all the benefits that INMA membership brings.

** Study tour registration fee includes: 2 hotel nights in Amsterdam: Sunday and Monday night. 2 lunches, 1 dinner, local transport, breaks. But not your flight to and from Amsterdam.

*** 2 Ideas Days Registration fee includes: all summit sessions of any of the 2 parallel seminars, lunch, breaks.

**** European Conference registration fee includes: 2 lunches, all conference sessions, all breaks, opening reception.

Sponsors

Interested in supporting the INMA Media Innovation Week by being one of the sponsors? Contact Raquel Meikle, Business Development Manager, at raquel.meikle@inma.org.

Questions? Contact us



General Inquiries


Tom Corbett
Head of European Division
Antwerp, Belgium
Dutch, English
Tel.: +32 486.37.13.36
Click here to e-mail me

Sponsorship opportunities


Raquel Meikle
Business Development Manager
Frankfurt, Germany
German, Spanish
Click here to e-mail me