>> Update: Click here for South Asia Conference delegate list (as of August 2)

Executives from the leading newspaper publishers in South Asia will come together August 7-8 in New Delhi for the 6th Annual INMA South Asia Conference.

INMA will bring together the top newspapers in India, Pakistan, Bangladesh and Sri Lanka into a two-day, fast-paced tour de force of ideas and innovations to grow newspaper advertising, circulation and brand across titles and across consumer platforms.

The conference theme is “Complexity Advantage” and features an ambitious and aspirational programmatic mix of strategic insights and case studies, keynote presenters and interactive panels.

Aiming to create clarity from complexity, the INMA South Asia Conference theme stems from some core principles:

• Business models are usually not the sole source of competitive advantage and value as they can be easily copied.


• When the very structure of an organisation's world is undergoing rapid change, the interpretations about its business strategies and the boundaries of its playing field get characterised by ever-increasing ambiguity.


• In the face of such accelerated change and complexity, an organisation must learn the on-going new practices to gain strategic foresight and be ahead of the evolution curve.


• Rather than shying away from the emerging complexities in the operating environment, it is imperative to realise that real competitive advantage lies in being able to manage these complexities.


• Strategic competitive advantage is created by the combination of strategy, culture, systems, brands, products and services and by the people who operate throughout the organisation.


• It is this very complex ecosystem that holds the key to unlocking true value that is difficult to replicate and businesses that can manage this internal transformation are the ones that can be sure of sustainable future.

The INMA South Asia Conference aims to address some of these tectonic shifts that are creating the complexities in our business so as to stimulate the industry towards evolving a roadmap to convert the various existential challenges into opportunities.

INMA aims to bring together the South Asia's top newspaper teams to learn from the best — from the region and outside the region — and to address issues that are common to all newspapers so that our industry remains robust and can work together.