Print Innovations
About This Blog
83 Articles since May 2014
In some regions of the world, specifically India and much of South and Central America, print is the primary way readers get their news and advertisers reach those audiences. In other regions, print remains a reliable revenue funnel while digital finds its way. INMA's Print Innovations blog honours the place print holds in our industry, featuring print research, strategies, and case studies from around the world.
Top Viewed Print Innovations Posts
- 2020 print ads take aim at COVID-19
- Recent Times of India advertisements prove print isn’t always static
- Newsworks shares best print ads of 2020
- Dynamic pricing application opens up print advertising opportunities ...
- Times of India’s “Lost Votes” initiative demonstrates how brand purpo...
- Tesco, Netflix, Subway are among most eye-catching UK ads of 2021 so ...
- Speedo, Heinz lean into creativity to design eye-catching print ad ca...
- High-quality advertising campaigns take advantage of print, digital s...
- Brand partnerships build synergy, reader interest with native adverti...
- Popping the filter bubble