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Below are all blog postings from the INMA-OPA Europe Conference October 21-23, 2010, in Liverpool. To see the exclusive postings, photographs, video coverage, and news entries, click a category above to view by day or by medium. Or click an individual entry in the digest below. The Liverpool conference included the debut of “brainsnacks,” which were short and to-the-point case studies of no more than 10 minutes.

Day 1

• What makes great local advertising in print and online

• Bretschko looks at challenges facing newspapers in exponential times
• Aggregators, free content, video among today's challenges for online publishers
• Bridging the gap between newspapers and the market
• Video interview with Tomasz Józefacki, OPA Europe: online niches
• Video interview with Jaanus Lillenberg, Postimees: challenges for publishers in 2010
• Brainsnack: Germany's Niiu becomes first personalised print daily newspaper
• Video interview with Benoit Raphael, LePost.fr: user-generated content in France
• Brainsnack: Le Monde Interactif launches new brand for user-generated content
• Brainsnack: WAZ Mediagroup's online innovation at local level
• Brainsnack: Ekstra Bladet's Redaktionen attracts young readers
• Video interview with Theo Blanco, Unt Media Group: hyper-local journalism in Sweden
• Video interview with Peter Bluijs, Telegraaf Media Groep: vertical newspapers
• Señor outlines future of newspapers and newspapers of the future
• Video interview with Juan Señor, Innovation International: newspapers' demise unlikely
• Yes we can! Obama’s campaign as as example on how newspapers should gain their audience
• Video interview with Matthew McGregor, Blue State Digital: engaging audiences
• Classifieds challenges push Junkmail toward new model
• Video interview with Herman Verwimp, Gijbels Group: challenges for publishers in 2010
• Brainsnack: Lambrakis Press' integrated newsrooms
• Brainsnack: Financial Times Deutschland's newsroom model
• Brainsnack: Fairfax Media's transformation strategy
• Video interview with Wojtek Mijakowski, QuadWinkowski UK: challenges for publishers in 2010
• Olivier Bonsart wins top INMA Europe award, Golden Tie
• Photos: Beatles Museum, Anfield and more

• We believe in newsPAPERS: print is still the best business model
• When Italian competitors partner to enhance advertising revenue
• Video interview with Andre Kooij, Wegener Nieuwsmedia: challenges for publishers in 2010
• Video interview with Benoit Raphael, Le Post.fr: challenges for publishers in 2010
• U.S. analyst explains what's in store for newsmedia companies in 2010-2012
• Content in 2010 and Gazeta Wyborcza
• Video interview with Steve Nilan, DTI: challenges for publishers in 2010
• Wilkinson on Outlook 2010: last moments of danger (and opportunity)
• Video interview with Earl Wilkinson, INMA: challenges for publishers in 2010
• Video interview with Olivier Bonsart, Ouest France: challenges for publishers in 2010

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