Entries for month: December 2010
Not many shopping days left: give the gift of news
13 December 2010 · By Richard Hall
For those of us living in the northern hemisphere, winter has arrived and shops are ready for Christmas. In the southern hemisphere, it is spring, but the shops are also prepared for Christmas. In any season, they want your money.
December 25th is celebrated as Christmas Day by many of the world's population, whether as a religious festival or not. For the lucky ones, the festivities are shared with friends and family — cards and gifts are given and received. It is also a time when consumer-directed advertising increases and businesses try hard to persuade us to buy their products.
I remember one recent December in Communist China, being surprised to see shop assistants wearing Santa Clause hats, and their shops brightly decorated. The Chinese know a commercial opportunity when they see one!
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