About This Blog
The Media Entrepreneur blog is a platform to show, explain and evaluate new ideas to respond to the increasing challenges news media companies face today. The blog's author is Pit Gottschalk, managing director of content management at Axel Springer in Germany and a member of the INMA Board of Directors. Looking at advertising, content, audiences, human resources, and trends, this blog delivers a meaningful context about what is really important and deserves a closer look at, always considering the needs of our peers in the news industry and contributing to the public discussions of INMA conferences worldwide.
26 Blog Posts